The Myth That Costs Dealerships Millions

The Myth That Costs Dealerships Millions.

BySumit Thakur

Walk into any dealership strategy meeting and you’ll hear it: “We just need more leads.” But here’s the truth: If your follow-up process is broken, more leads won’t help. In fact, they’ll only increase the number of opportunities you lose. Every lead that comes in—from a form, call, walk-in, or WhatsApp message—has a shelf life….

How DealerPlus Helps You Convert More Test Drives Into Sales

How DealerPlus Helps You Convert More Test Drives Into Sales

BySumit Thakur

The Missed Opportunity That Happens Daily Imagine this: A customer walks into your dealership. They test drive a vehicle. They love it. They leave, promising to “think about it” and get back. And then… nothing. What went wrong? In most dealerships, the answer is simple: no structured follow-up process. Sales teams are constantly juggling walk-ins, phone…