Most Dealerships Get Automotive CRM Wrong (And It’s Costing Them Sales)
Introduction: The Problem Isn’t Your People—It’s Your Process If your sales team is doing all the right things—calling leads, responding to walk-ins, following up with test drives—and still falling short on conversions… the issue might not be your team. It might be your CRM. Most dealerships are still using CRMs that were built for a…