Case Study : 13 Leads Lost in One Week

Case Study : 13 Leads Lost in One Week

A mid-sized dealership in Chicago was doing everything right—good footfall, strong inventory, experienced sales reps. But something strange kept happening. Every week, new leads were being missed. In just one week, they realized they had failed to follow up with 13 serious inquiries that came through their website, email, and phone. Customers didn’t get replies in time,…

Most Dealerships Get Automotive CRM Wrong (And It’s Costing Them Sales)

Most Dealerships Get Automotive CRM Wrong (And It’s Costing Them Sales)

Introduction: The Problem Isn’t Your People—It’s Your Process If your sales team is doing all the right things—calling leads, responding to walk-ins, following up with test drives—and still falling short on conversions… the issue might not be your team. It might be your CRM. Most dealerships are still using CRMs that were built for a…